b'Sponsorship GuidelinesThe CanMEDS Physician Competency Framework: Better Standards, Better Physicians, Better CareCanMEDS is an initiative to improve patient care. The focus of CanMEDS is on articulating a comprehensive definition of the competencies needed for medical education and practice. Its framework is organized around seven roles: Medical Expert (integrating role), Communicator, Collaborator, Leader, Health Advocate, Scholar, and Professional. SPONSORSHIP GUIDELINES The following guidelines enhance your participation while maintaining professional impartiality. They take into account existing guidelines of the Canadian Medical Association, Canadas Research-Based Innovative Pharmaceutical Companies (Innovative Medicines Canada)s Code of Ethical Practices, and the SIUs own Guidelines for Relationships with Partners of Continuing Professional Development Activities. Logos, marks and/or corporate identifiers used for recognizing SIU 2022sponsors is limited to corporate marks; only parent brands will be accepted.No product logos or marks will be used for recognition. Individual advertisingand company booth space, as permitted, may use brand names or product names, marks, or identifiers.SIU 2022 programme agendas and content are determined by the SIUScientific Programme Committees, independent of influence from previousor prospective sponsors or their agents. Industry may not organize any functions involving SIU 2022 delegates that will conflict with any educational sessions or social events. Industry promotionsshould not interfere with the official programme.The name and/or logo of SIU 2022 may not be used in conjunction withadvertising or promotion of any kind without express written consent fromthe SIU. Programme presentations of the SIU may not be reproduced in any formwithout written consent of the SIU. NOVEMBER 913, 2022MONTREAL 21'